Designing Marketing Email and Newsletters

Long article with new research that finds big changes in newsletter design and in customers’ attitudes toward marketing email. The main areas covered are: Fewer formal subscriptions Evolution of spam “It’s spam to me” is the operative term in this user quote. Spam is in the eye of the beholder (i.e., recipient). Emotional connections and… Read More Designing Marketing Email and Newsletters

13 Regular WordPress Maintenance Tasks

This article covers 13 crucial WordPress maintenance tasks to perform regularly. With good links to articles about how to do them. Change All Your WordPress Passwords Create a Complete Backup of Your Website Check and Update All WordPress Files Check and Delete Spam Comments Test All Your WordPress Forms Optimize Your WordPress Database Run Performance… Read More 13 Regular WordPress Maintenance Tasks